Keyword-rich Content Creation
Great writing is the foundation of all your marketing materials. Crisp writing that communications your story to your customers, prospects and influencers, in a language THEY understand, is essential.
At Addison Marketing we write at several levels:
– “Translating” your product features into customer benefits
– Highlighting product or company messages in press releases that match the interest of editors and readers
– Crisp, clear website content
– Editing your website content to native-American-English
– Working with your customers for user stories, quotes, case studies
– Digging deep into your technology to help you with white papers and contributed articles
Content Creation for Lead Generation
Content marketing is a fundamental tactic for growing your B2B business. High-quality, keyword-rich content, that provides premium value to prospects and users, is an invaluable element in generating online leads for your business.